Customer Sentiment Tracker
This automation monitors social media, forums, and review sites for mentions of your client's brand. It uses AI to analyze the sentiment of each mention (Positive, Negative, Neutral) and aggregates the data into a simple, real-time dashboard. It also sends instant alerts for any significant spikes in negative sentiment.
You only find out that customer sentiment has turned negative when a client forwards you an angry email, forcing you into a reactive, crisis-management mode.
Your agency is responsible for brand perception, but you don't have a reliable way to measure it. You're flying blind, unable to spot growing trends in customer frustration or delight. This means you can't be a proactive strategic partner to your client. You're always on the back foot, trying to fix problems instead of getting ahead of them.
You are missing early warning signs of brand reputation issues.\nYour client is more aware of customer sentiment than you are.\nYou can't prove the positive impact of your brand-building activities.